Letter

Positioning is a Mindset

From Miyagi to Sinek to Sun Tzu, a philosophy of quiet power.

The most enduring thinkers don’t just act—they position themselves so success becomes inevitable.

🌱 Sun Tzu (The Art of War) teaches us to win without fighting. His strategy isn’t based on confrontation, but on clarity. Choose your terrain. Set your tempo. Let others chase.

♾️ Simon Sinek (The Infinite Game) reminds us that legacy outlasts victory. The ones who endure are those who know how to stay relevant, resilient, and purpose-driven.

🥋 Mr. Miyagi (The Karate Kid) shows us that mastery begins long before the match. The wax-on, wax-off is more than a quote —it’s a lesson in muscle memory, discipline, and the power of slow, intentional practice. The same applies to creativity, leadership, and brand-building. The small daily moves most don’t see? That’s where the work happens.

Karate Kid Trivia, Reframed as Wisdom

Sometimes positioning is also about perception—what you make people see and feel…

  • The crane kick wasn’t real. It was invented just for the movie, but it became iconic.
  • The story was inspired by real life. Screenwriter Robert Mark Kamen wrote it from his own experiences with bullying and martial arts training.
  • Mr. Miyagi never wears a black belt. he didn’t care about status. For him, it was about balance, humility, and quiet mastery.
  • Wax on, wax off”. A reminder that true strength often hides in the small, consistent things.

Wisdom from the Greats

Newton: “If I have seen further, it is by standing on the shoulders of giants.”
Curie: “Progress is neither swift nor easy.”
Darwin: “Survival belongs to those who adapt.”
Einstein: “Strive to be of value, not success.”
Tesla: “The future, for which I really worked, is mine.”
Da Vinci: “Knowing is not enough; we must apply.”
Feynman: “Knowing the name isn’t knowing the thing.”
Fuller: “Don’t fight the system. Build a better one.”
Bourgeois: “Tell your own story.”
Baldwin: “I’ll fit where I make space for myself.”


Positioning isn’t passive. It’s a mindset. A choice.
It’s how we prepare the ground before planting.
It’s how we know when to speak, and when to wait.
It’s the art of creating space before taking it.

Where you stand today shapes what becomes possible tomorrow.

Beijos,

Babi

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https://barbaracraveiro.substack.com/p/positioning-is-a-mindset